Steve Shefveland
Spanish. Do your Customers Speak it?
According to the 2016 U.S. Census, there are an estimated 55 million Hispanic people in the United States, comprising over 17% of the...
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Steve Shefveland
- Sep 21, 2018
- 2 min
Wireless Providers and Retailers. What Image Comes to Your Mind First?
Wireless service providers. Wireless retailers. When you hear these words and see their logos, what image comes to mind? Although I...
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Steve Shefveland
- Aug 23, 2018
- 3 min
Does Your Brand Truly Care?
I recently asked this question to a friend who works for a consumer-facing SaaS business. He had a look in his eye of "what do you mean...
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Steve Shefveland
- Aug 21, 2018
- 1 min
Financial & Security Aspects of Doing Business in Mexico
Sponsored by the Global Chamber. I was honored to be a part of this webinar hosted by the Global Chamber's Guanajuato, Mexico chapter....
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